19th August 2025
If You’re in Fintech, You’re in Media Too
In this article for The Search Cure, I break down why fintech brands need to start thinking like media companies, the advantages of doing so, and examples of those already leading the way. I also share insights from fintech and media professionals like David Adeleke, Adebola Zoe Williams, Inioluwa Oni, David Friedman, and some others. Give it a read and share with any fintech founder or marketing lead you know.